45,000+ Impressions on LinkedIn
Yorkshire Choice Homes
STEP 1
Understand the brand, and the people within the organisation. To properly land the tone of voice.
STEP 2
Write, and post like a real person. Instead of thinking, what does good content look like? Be personable, and real, and interact with people on social media.
STEP 3
Grow the following, interact with new people on LinkedIn. Launch polls to see exactly what people want to know, and use it to link to your real life product.
For example, we launched a poll asking what kitchen style our followers would choose? And that’s what we chose for the show home... this made people feel like they had a direct connection with the real life product.
OUTCOME
In the years before our involvement, the LinkedIn page was generating 40 impressions per month. For five months, we persisted with engaging content. Writing it in a natural style, and being human.
The page generated 45,000 impressions in that time period. Ending the period with 20k impressions in a month. A phenomenal improvement.
TESTIMONIALS
Yorkshire Choice Homes
Throughout the time that Sam worked for us, we were continuously impressed with his attention to detail and willingness to go the extra mile. Not once were we ever left wanting.
We use Seasalt Marketing now for all creative design work, including brochures and guides. As well as our full time social media support. In the time that Sam and Seasalt have been in stewardship of our social media channels, impressions have increased from just 700 in 7 months, to over 44,500 in 5 months. Our follower growth has shot up 242% in the last 90 days too.
We’d highly recommend using Seasalt Marketing.
MICHAELA MARTIN
OPERATIONS DIRECTOR
YORKSHIRE CHOICE HOMES
